school year | 101 |
Journal level | SSCI, |
Title (title) | Evaluation of co-branded hotels in Taiwanese Market: The role of brand familiarity and brand fit |
Journal Name | International Journal of Contemporary Hospitality Management |
Published year | 2013 |
Publication month | 1 |
Publication style | Paper |
Number of volumes | 25 |
Number of periods | 3 |
Author Chinese name | 林宜親 |
Author English name | |
Author type | First Author |