school year | 99 |
Journal level | SSCI, |
Title (title) | A Cross-Cultural Study on Consumers’ Level of Acceptance toward Marketing Innovativeness |
Journal Name | African Journal of Business Management |
Published year | 2010 |
Publication month | 6 |
Publication style | Paper |
Number of volumes | |
Number of periods | |
Author Chinese name | 徐立偉 |
Author English name | |
Author type | First Author |